The Local Marketing PlaybookCHAPTER & CO.
The Local Marketing Playbook
Plan local visibility through your site, listings, referrals, and community.
A practical guide designed around a clear business decision and the work needed to make it. For founders and small teams who want a focused, usable approach rather than broad advice.
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About this ebook
Plan local visibility through your site, listings, referrals, and community.
The Local Marketing Playbook starts with the decision named in its premise and works backward to the information a business needs before acting. The proposed structure covers preparation, a first draft, and a review step so the idea can be adapted to a real offer and customer.
For founders and small teams who want a focused, usable approach rather than broad advice.